Zack Schulze / Select Works /

Porsche Pink Pig

A pink Porsche race car on a pink background with red dashed lines and the Porsche logo.

Worked with Porsche to design a gift set celebrating their victory at the 24-hour LeMans 2018. The winning Porsche 911 RSR brought back the famous "Pink Pig" livery from the 1971 LeMans race. The kit included 3 posters, a t-shirt, and a bacon-scented air freshener.

Porsche
Cramer-Krasselt
Design Director

CLIENT
AGENCY
ROLE

A pink Porsche race car with various sponsor logos and the number 92, centered on a pink background with dashed red lines and the text 'Sometimes the pig does the slaughter.'
Pink Porsche race car with branding and number 92, on a pink background with track layout drawing and motivational quote celebrating Porsche
A pink Porsche race car on a pink background with dashed lines and a logo that reads '70 Porsche'. The text states, 'When pigs fly, they go about 185 MPH. Porsche Pink Pig, 2018 24h of Le Mans GTE-Pro Class Winner.'
Two pink rectangular boxes with black tops, decorated with red dashed lines and words, resembling packaging for a product.
A graphic comparing a 1971 Porsche sports car with a 2018 Porsche sports car on a pink background, and a black panel with white and red text describing the history of the Porsche Pink Pig racing car.
A Christmas tree-shaped air freshener with the Porsche logo, marked with Christmas-themed labels for 'Hirn', 'Stress', and 'Rüssel', and the number 23 in the center, with the caption 'Bacon-scented' at the bottom.
Pink t-shirt with dashed line illustrations of a pig's body outline and a caption that reads "Sometimes the pig does the slaughtering."
Select Works